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We know your perfect someone deserves their perfect engagement ring. So our goal is to make their dream ring come to life. Contact us to learn more about our design process, or start your own design below!

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See Our Selection
Alex and Ani is only available at our Greenfield location. If you'd like to pick-up a piece at Burlington or Brookfield, please call or reserve on our website ahead of time. Thank you!
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<br>Alex and Ani's mission is to design products that adorn the body, enlighten the mind, and empower the spirit. Alex and Ani's collections reflect a design aesthetic that celebrates each wearer's unique essence. Owner and designer Carolyn Rafaelian believes it is her life's work to inspire her customers to relish what is unique and authentic about themselves. Alex and Ani's artistry lies in drawing out the beauty that resides within.
Our Bridal Bells collection is the natural way to show your love for each other. Engagement rings are like the brilliance of a sunset captured in diamonds that shine like stars in the sky. Each band represents true love, eternal as the sunrise, in every day spent together. Bridal Bells. Inspired by nature, designed for love.
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<br>From timeless classics to edgy contemporary looks, Bridal Bells contains an amazing array of today’s best styles designed to please even the most discriminating recipient. With all mountings casting 14 Karat gold (in White, Yellow, or Rose, and also available in 18 Karat as well as Platinum), each style is meticulously handcrafted to show stunning detail and provide maximum wearability. Every diamond in each Bridal Bells ring has been specifically hand selected in the areas of cut, clarity, and color to provide a dazzling display of brilliance.
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<br>And after the painstaking selection process, each  has been handset by a Master Setter using a microscope, so that every piece displaying the Bridal Bells trademark represents an elegant example of the master craftsman’s art. The hallmark of each Bridal Bells design can be seen by rotating it through 360 degrees. Notice how every angle, how every curve, how each design element flows with unsurpassed grace, resulting from hundreds of hours of dedicated refinement to ensure perfection. if you’re searching for that one ring that can truly symbolize your perfect love, look no further.
The Jewelry Center is an official Citizen Elite Retailer! We are one of only 400 stores around the globe to reach this special status, and are able to have first access to current and exclusive Citizen watches.
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<br>"Citizen customers demand world class design and cutting edge technological innovation," said Jeffrey Cohen, President, Citizen Watch Company of America. We are pleased that we are able to provide the watches they want with the powerful benefit of environmental sustainability.
Elevated luxury - where the pinnacle of craftsmanship and color meet. Innovative, one-of-a-kind settings and luxury materials set the tone for a new, inspired collection of fine jewelry with a distinct style & taste for extravagance.
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<br>Please contact us via the link below to learn more about our Effy collection.
The jewelry industry's leading manufacturer of exquisite jewelry that is supported by state of the art marketing. Gems One is a retailer's true partner!
Lafonn offers extravagant handcrafted designs in sterling silver, handset with the worlds finest simulated diamonds. Unsurpassed quality and dazzling perfection are the foundation of Lafonn's brilliance and fire. As a design house and manufacturer with over 30 years of experience in the art of fine jewelry, Lafonn is proud to offer our collection of couture sterling silver jewelry. The moment you touch and handle our jewelry, you will experience the difference. Lafonn products give the opportunity to own a beautiful, well made piece of jewelry at a price that is within reach.
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The Le Vian saga spans centuries, from ancient royalty to todays red carpet! The trendsetting fashion house of fine jewelry, Le Vian offers its innovative trend forecast for 2018 by revealing its mastery of colors in the language of LOVE - Le Vianese.  Discover Denim Blues and Neutral Nudes along with Blueberry Sapphire - the Gem of the Year. Le Vian is the only company on earth to sell Chocolate Diamonds, delivering originality and value in its exclusive collections. NO ONE COLORS YOUR WORLD LIKE LE VIAN.
Mixables is a collection by one of the jewelry industry's leading manufacturers of exquisite jewelry, Gems One, and is supported by state of the art marketing.
Movado is only available at our Greenfield location. If you'd like to pick-up a piece at Burlington or Brookfield, please call or reserve on our website ahead of time. Thank you!
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<br>Recognized for its iconic Museum dial and modern aesthetic, Movado has earned more than 100 patents and 200 international awards for watch design and time technology, and Movado watches are in the permanent collections of museums worldwide.
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<br>This long, rich heritage of artistry and innovation in design and a close association with the arts continue to define the Movado brand identity today. Always in motion, Movado continues to create watches of exceptional craftsmanship and design distinction.
PANDORA is only available at our Greenfield location. If you'd like to pick-up a piece at Burlington or Brookfield, please call or reserve on our website ahead of time. Thank you!
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<br>PANDORA is a universe of jewelry. Each piece of Danish design is handcrafted in sterling silver or 14K gold.  Many pieces incorporate pearls, semi-precious and precious stones.  PANDORA's modular design allows the wearer to change the beads for an elegant look, or change the bracelet for a casual wear at a moment's notice.  PANDORA also offers a whole collection of earrings, rings, and necklaces that coordinate with the most popular bead designs.
The Rhythm of Love collections innovative setting design allows for the diamond to vibrate,powered by her heartbeat, allowing the diamond to be in motion every second. Making extremely, eye-catching, flashes of brilliance with every movement.
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We are proud to introduce the Romance Bridal Collection. Our renowned designers present these inspired selections, created with stunning quality and relentless attention to every detail to ensure the quality of every diamond masterpiece. Each unique semi-mount bridal set is created in brilliant 18kt gold. Our Romance Petite Couture collection features bridal sets that include the center stone. All Petite Couture engagement rings with round centers feature the patented Romance diamond with 16 additional facets for maximum sparkle. So celebrate your timeless love with the lasting gift of exquisite diamonds of Romance.
The S. Kashi mission is to create the most innovative designs and combine top quality workmanship and excellent customer service. Our timeless pieces are elegant and yet designed to be worn everyday.
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<br>Please contact us via the link below to learn more about our Kashi collection.
For centuries, diamonds have been used to symbolize true love. And the newest expression of love, in gold and diamonds, is the Two Stone ring. Whether you choose to view the two principal diamonds as representative of the perfect match between two people, or to symbolize different aspects of your very special relationship, the Twogether collection perfectly expresses the unique character of your love.
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<br>Now also including pendants and earrings, every design in the Twogether Collection is a masterpiece. If you're looking for the perfect symbol for your amazing love, look no further. You have found it.
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<br>Twogether - When One Plus One Equals Us
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Experience the Look of Love with the Valina Bridal Collection! The Look of Love refers to the eternal promise made by a couple on their wedding day.  This is represented by our signature diamond set on the side of the ring shanks.  When the engagement ring and band are worn together, the two diamonds line up, signifying the joining of the couples lives together! This exciting collection allows you to purchase a designer engagement ring without sacrificing quality or style.  When two lives join together as one, they represent the eternal bond of marriage: The Vow of Commitment.  Embody your marriage vows by proudly wearing the Valina Bridal Collection!
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It is time to enter The Jewelry Center's Couple of the Month Contest for June! Any engaged couples are welcome to enter, so make sure to tag any you know to this post!

At the beginning of June, we will be choosing one "Featured Couple" and awarding them with a night on the town! Our lucky couple will receive a dinner-date for two at a restaurant downtown Milwaukee, a VISA gift card for entertainment, and a hotel stay for the night. We'll also bring the two of you into the store for a fun interview, so we can write a piece on our blog (all about you of course!).

To all of the engaged couples that would like to enter:
Please follow the link below to submit your names, an email address, phone number (for if you win!), and your wedding date. Please have your entries in by May 31st, and we will be announcing the winner at the beginning of June! Good luck!

--> Entry link: https://bit.ly/2x4TQsl

New Photo Posted

It is time to enter The Jewelry Center's Couple of the Month Contest for June... Read more

It's time to Pick Your PANDORA! For all of the May birthdays, we are featuring PANDORA's emerald-hued rich royal green crystal collection, a color linked to wisdom, growth, patience, and nurturing feelings. For your chance to win a $75 PANDORA gift card at The Jewelry Center, like our page and comment which PANDORA piece you'd pick (all are available for every birthstone!). For an extra vote, let us know what your birthstone is!
 
1. May Birthday Blooms Ring
2. May Droplets Stud Earrings
3. May Droplet Petite Charm
4. May Signature Heart Charm

Voting starts right now and is open until 6PM Wednesday night. We will draw a winner and post it right here in the comments shortly after voting closes. Good luck everyone!

New Photo Posted

It's time to Pick Your PANDORA! For all of the May birthdays, we are featurin... Read more

We’ve had a few winners stop by this week! Congrats to Free Bangle Friday Winner Mia Woloschek and Pick Your Pandora Winner Jean Drew! Thank you for letting us share you two! The Jewelry Center added 2 new photos.

New Photo Posted

The Jewelry Center added 2 new photos. Read more

FREE BANGLE FRIDAY! Like our page & this post for your chance to win a free Alex and Ani bangle of your choice from The Jewelry Center! This week we are featuring the May Birthstone Bangle. For an extra vote, tag someone that has a May birthday!

A color of hope and spiritual growth, keep the Emerald Crystal close as you seek inner wisdom - you may be surprised by what you find. Inspired by the month of May, it is believed to bring fortune to your life. Attract prosperity.

We will announce one lucky winner in the comments tomorrow morning! Good luck everyone and happy birthday to all of the May babies! The Jewelry Center is with Heather Hanson.

New Photo Posted

The Jewelry Center is with Heather Hanson. Read more

It's time for PICK YOUR PANDORA! This week we've decided to feature a few looks that remind us of summer days - flowers, sunglasses, seashells, and school finally being done! One lucky participant that likes our page and casts their vote will win a $75 PANDORA gift card at The Jewelry Center, so make sure to comment which PANDORA piece you'd like to add to your summer look!

1. Cord Bracelet with Charms
2. Stackable Fashion Rings
3. Charms to add to your PANDORA Collection
4. Locket Necklace with Petite Charms

Our PANDORA Collection is available in store and online with free home or office delivery (with complimentary gift-wrap)! Good luck to all, and one lucky winner will be announced Wednesday night at 6PM!

New Photo Posted

It's time for PICK YOUR PANDORA! This week we've decided to feature a few loo... Read more

It's National Police Week and we would like to thank the police departments that serve our communities and help to keep our cities safe.

Burlington WI Police Department, Brookfield Police Department, and Greenfield Police Department serve the communities that we have our three stores in, but we want to also thank the departments that serve around all of the Milwaukee area, the state, and our country. 

This week, in honor of National Police Week, bring in your watch for a battery replacement and the service will be free of charge to those that serve as a police officer in any city. This is our small way of saying thank you for keeping our communities safe!

New Photo Posted

It's National Police Week and we would like to thank the police departments t... Read more

From all of us at The Jewelry Center, Happy Mother's Day to all of the Moms and motherly figures in our community! Thanks for all that you do, not just today, but every day!

New Photo Posted

From all of us at The Jewelry Center, Happy Mother's Day to all of the Moms a... Read more

If you are in need of a gift for Mom, our Greenfield location is open until 5PM tonight! We have some great deals that are ending TONIGHT, including buy 2 get 1 free Alex and Ani bangles! 

See store for details.

New Photo Posted

If you are in need of a gift for Mom, our Greenfield location is open until 5... Read more

Today is the LAST DAY for our Mother's Day promotions!

Receive 10% TJC Cash on full price qualifying purchases, receive a free PANDORA jewelry box with a $125 PANDORA purchase, plus our current Alex and Ani inventory is buy 2 get 1 free!

We've got some incredible deals going on! All 3 of our locations open at 10AM today!

New Photo Posted

Today is the LAST DAY for our Mother's Day promotions! Receive 10% TJC Cash ... Read more

Happy Free Bangle Friday! Like our page and this post for your chance to win a free Alex and Ani bangle of your choice from The Jewelry Center!

This week we are featuring bangles from the Because I Love You Collection. This Mother's Day, there is a bangle in this collection for every Mom and motherly figure in your life. The collection features the perfect gift for Mom, Aunt, Grandmother, Godmother, or even Friend.

We will announce the winner tomorrow morning right here in the comments! Good luck everyone! :)

New Photo Posted

Happy Free Bangle Friday! Like our page and this post for your chance to win ... Read more

Now through Mother's Day, purchase 2 Alex and Ani bangles at The Jewelry Center and get a third for free! Help Mom start off a beautiful new summer bangle set with meaningful pieces that speak to how amazing she is.

The deal ends Saturday night, so don't wait! This offer is only available on our current inventory. Free bangle is limited to select styles. Stop in our Greenfield store for additional details.

New Photo Posted

Now through Mother's Day, purchase 2 Alex and Ani bangles at The Jewelry Cent... Read more

This week is also Teacher Appreciation Week! For any teachers that stop in for a watch battery change this week, the service will be free. Just bring in your ID and we'll be happy to help.

We are so thankful to have such amazing people in our community educating our kids, grand-kids, neighbors, and friends! This is our small way to say thank you for everything you do!

New Photo Posted

This week is also Teacher Appreciation Week! For any teachers that stop in fo... Read more

Pick Your PANDORA! What's on Mom's wish list this Mother's Day? If you are a Mom, tag your kids and drop a hint, or let us know which you would get your mom or motherly figure this Mother's Day by casting your vote in the comments!! One lucky person who likes our page and comments on this post will win a $75 PANDORA gift card to use at The Jewelry Center!

1. PANDORA Rings
2. PANDORA Necklace
3. PANDORA Charms
4. PANDORA Everything!!

Voting is open until 6PM Wednesday, then one lucky winner will be announced! Good luck everyone!

New Photo Posted

Pick Your PANDORA! What's on Mom's wish list this Mother's Day? If you are a ... Read more

Mother's Day is this weekend! Skip the trip to the malls and shop local with The Jewelry Center.

We have some great promotions going on:
- Free PANDORA jewelry box with a $125 PANDORA purchase
- 10% TJC Cash with full-price Alex and Ani, PANDORA, & LeVian purchases

New Photo Posted

Mother's Day is this weekend! Skip the trip to the malls and shop local with ... Read more

We'd like to wish all the nurses in our community a very happy Nurse Appreciation Week! For any nurses that stop in for a watch battery change this week, the service will be free. Just bring in your ID and we'll be happy to help. 

We are so thankful to have wonderful people who dedicate long hours to care for patients in need. This is our small way to say thank you for everything you do!

New Photo Posted

We'd like to wish all the nurses in our community a very happy Nurse Apprecia... Read more

It's our Mother's Day Celebration at The Jewelry Center! Stop in to our Greenfield or Brookfield stores today and treat yourself with MOM-osas, sweet treats, and special discounts to celebrate our Moms and motherly role models in the community! Words can't describe how much we appreciate everything you do :D

Our Brookfield celebration was originally going to be next weekend, so please note the change. All celebrations are going on right now! The Jewelry Center added 6 new photos.

New Photo Posted

The Jewelry Center added 6 new photos. Read more

May the FOURTH be with you.

If you have ever stopped in to our Greenfield location and taken a photo with Darth - share it with us in the comments! If you can't make it in, let us know who your favorite Star Wars character is and why!

New Photo Posted

May the FOURTH be with you. If you have ever stopped in to our Greenfield lo... Read more

IT'S FREE BANGLE FRIDAY and Kentucky Derby weekend! Like our page and this post to be entered to win a free Alex and Ani bangle! This Friday, get an EXTRA ENTRY by determining your lucky number, or your soul number, according to the Numerology collection! Since Mother's Day is just around the corner, use this quiz to determine Mom's number as well for a truly personalized gift! Take the quiz here! --> https://bit.ly/2rbd9uD

"What’s your lucky number? Long believed to bring fortune, love, or even protection, numbers are thought to reveal the divine organization of life. Numerology is the science of numbers, explaining their value and symbolism. Connect to a number, like your own personal amulet, and keep yourself in tune with the sacred workings around you."

Everyone who likes our page, this post, and comments their lucky number will be entered TWICE into a drawing to win a free bangle from Alex and Ani's Numerology collection. One winner will be announced tomorrow morning right here in the comments! Good luck!

New Photo Posted

IT'S FREE BANGLE FRIDAY and Kentucky Derby weekend! Like our page and this po... Read more

Earn 10% TJC Cash while shopping for Mom this Mother's Day!

Stop in for more details or read our blog post! --> https://bit.ly/2q2HI4b

New Photo Posted

Earn 10% TJC Cash while shopping for Mom this Mother's Day! Stop in for more... Read more

If you are looking for a PANDORA gift this Mother's Day, come to the Greenfield location's celebration of Moms and motherly role models in the community this Saturday! 

We will be having MOM-osas, cupcakes, and a whole lot of jewelry!

New Photo Posted

If you are looking for a PANDORA gift this Mother's Day, come to the Greenfie... Read more

Our April Couple of the Month stopped into the Greenfield location for their interview! They shared with us how they got engaged, their experience of designing a custom ring with The Jewelry Center, and more!

Read more about Monica and Aaron on our blog! --> https://bit.ly/2w4IYKx

New Photo Posted

Our April Couple of the Month stopped into the Greenfield location for their ... Read more

It's time for Pick You PANDORA! We are featuring a few more Disney charms this week! With Mother's Day coming up and for your chance to win a $75 PANDORA gift card to use at the The Jewelry Center, let us know in the comments by voting for which Disney movie/characters you enjoyed most as a child or with your children!

1. Winnie the Pooh
2. The Little Mermaid
3. Donald and Daisy Duck
4. Beauty and the Beast

One winner will be chosen on Wednesday evening! Good luck! :)

New Photo Posted

It's time for Pick You PANDORA! We are featuring a few more Disney charms thi... Read more

One of our Free Bangle Friday winners, Nicole Stuebner, stopped in to pick out her prize! Thanks for letting us share, Nicole! :D

New Photo Posted

One of our Free Bangle Friday winners, Nicole Stuebner, stopped in to pick ou... Read more

Tomorrow is the first day of May!

We have some great offers going on through Mother's Day, including this free PANDORA jewelry box with your PANDORA purchase of $125 or more! Skip the the trip to the malls and shop local with us! 

Offer available until May 13th or while supplies last. See store for details!

New Photo Posted

Tomorrow is the first day of May! We have some great offers going on through... Read more

As Mother's Day quickly approaches, join us in celebrating Moms and motherly role models in our communities! Skip the trip to the mall and stop in to get your shopping done locally!

Saturday, May 5th - 
Celebration of Moms at our Greenfield and Brookfield locations!

New Photo Posted

As Mother's Day quickly approaches, join us in celebrating Moms and motherly ... Read more


Customer Reviews

Maureen Dahl

April 2, 2018

I stopped in The Jewelry Center with my mother this afternoon to get watch ba... Read more

Doreen Miller

March 22, 2018

This was my first time at The Jewelry Center. I went there because they were ... Read more

tyler laporte

May 14, 2018

The jewelry center on layton Avenue is the best jewelry store around. With so... Read more

Katie Krajenka

May 8, 2018

Jake was expert in every way. I brought in some items to sell and from initia... Read more

Tyler Lance

April 25, 2018

Dean and his team did a phenomenal job setting me up with a beautiful and aff... Read more

Joan Kolp Scott

April 7, 2018

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Cyndi Bruneau

March 27, 2018

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Jennifer DeBlaey Dirks

March 11, 2018

We are so pleased. We worked with Vicki, and she was so sweet. She took her t... Read more

Cheryl Espinosa

February 12, 2018

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Phyllis Kottke

February 6, 2018

Staff at the Jewelry Center is very helpful. I worked with them to create my... Read more

Lindsay O'Hanison

January 11, 2018

Dean is truly exceptional. He worked with my husband to create a one-of-a-kin... Read more

Christina M. Holthaus

December 19, 2017

So happy they carry Pandora now! In 2004, with the TJC was brand new to the a... Read more

Sandy Krishka

December 8, 2017

I really love Free Bangle Friday when the bracelets benefit such a wonderful ... Read more

Mary Jo Fritz

December 8, 2017

Love this store.. Very convenient and friendly people. Read more

Sarah King

November 28, 2017

The team over at The Jewelry Center off Layton are simply wonderful. They rea... Read more

Maru Rdz-LaMonte

November 17, 2017

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Josh Fritz

November 8, 2017

Big Shout Out to the Jewelry Center that brought my wedding band back to like... Read more

Sam Hyatt

November 5, 2017

Dean is the man. Saved me money on her dream ring! Read more

Linda Wagner Mueller

August 22, 2017

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Diane Ambrose

August 17, 2017

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Sue Kowalski Tyczkowski

August 2, 2017

Awesome customer service. Everyone is very friendly and willing to answer an... Read more

Tyler Fischer

July 5, 2017

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Lauren Backer Hyps

June 23, 2017

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Stephanie Rombalski

June 21, 2017

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Jamie Midland

June 9, 2017

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Debbie Louton

June 9, 2017

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Matt Jacobs

May 25, 2017

Great jewelry, great people , very knowledgeable staff. Only place I will sh... Read more

Alicia Kreitzer

April 29, 2017

I stopped in because I heard they started carrying Alex and Ani. They have a ... Read more

Sharon Champagne

April 28, 2017

Love this place. Every time I go in I am greeted with a smile. Read more

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